Brand Monitoring
Brand Protection Threat Intelligence Phishing
Brand monitoring is the practice of tracking your company’s name and digital assets across the internet to detect …
Email spoofing is the act of forging the sender address in an email to make it appear to come from someone other than the actual sender. Attackers use spoofing to impersonate trusted individuals or organizations, typically to facilitate phishing and business email compromise.
Email wasn’t designed with security in mind. The SMTP protocol doesn’t verify that the “From” address is legitimate. Anyone can claim to be anyone.
Attackers exploit this weakness constantly. A spoofed email appearing to come from your CEO asking for an urgent wire transfer is far more convincing than one from an unknown address. Business email compromise attacks rely heavily on this technique.
Attackers follow a predictable process to create convincing spoofed emails.
Target selection. Attackers research their victims. They identify who employees trust: executives, vendors, and IT staff. They gather names and email formats from LinkedIn, company websites, and previous breaches.
Header forgery. The attacker crafts an email with a forged “From” field. They might also modify the “Reply-To” header to receive responses. Technical details in the header can be manipulated to appear legitimate.
Content crafting. The message is designed to prompt action. Urgent payment requests and password reset links are common lures. The content exploits the trust established by the spoofed sender.
Delivery. Attackers send the spoofed email through compromised servers or mail services with weak authentication. They may time delivery for maximum impact, like late Friday when verification is harder.
Spoofing and phishing are related but distinct.
Spoofing is a technique. It’s the act of forging the sender address. Spoofing makes emails appear to come from a trusted source.
Phishing is a goal. It’s the attempt to steal credentials, money, or data. Phishing attacks often use spoofed emails because they’re more convincing.
Not all spoofed emails are phishing. Some spread malware. Others commit financial fraud directly. But most phishing attacks use spoofing to increase success rates.
Spoofed emails bypass the first line of defense: human judgment.
Trust exploitation. When an email appears to come from someone you know, you let your guard down. You’re less likely to scrutinize links or verify requests.
Financial losses. Business email compromise, which relies on spoofing, cost organizations $2.9 billion in 2023 according to the FBI’s IC3 Report. A single spoofed email can lead to massive wire fraud.
Credential theft. Spoofed password reset emails direct victims to fake login pages. The captured credentials enable account takeover. Credential monitoring catches stolen passwords when they appear on dark web markets.
Malware delivery. Spoofed emails from trusted senders are more likely to be opened. Malicious attachments get clicked. Infostealers get installed.
Technical controls make it much harder to spoof your domain.
SPF (Sender Policy Framework). SPF specifies which mail servers are authorized to send email for your domain. Publish an SPF record in your DNS. Receiving servers check if incoming mail originates from an authorized source.
DKIM (DomainKeys Identified Mail). DKIM adds a cryptographic signature to your outgoing emails. Receiving servers verify the signature to confirm the email hasn’t been modified and comes from your domain.
DMARC (Domain-based Message Authentication, Reporting & Conformance). DMARC builds on SPF and DKIM. It tells receiving servers what to do when authentication fails: reject, quarantine, or allow. DMARC also provides reports on authentication results.
These three protocols work together. SPF verifies the sending server. DKIM verifies the message. DMARC enforces policy when verification fails.
Technical controls reduce spoofing, but they don’t eliminate it entirely.
Email security gateways. Advanced email filtering catches spoofed messages that bypass authentication. They analyze content, links, and sender behavior to identify threats.
Defensive domain registration. Register misspelled versions of your domain. Attackers can’t spoof what they don’t control. Domain monitoring watches for lookalike registrations.
Employee training. Even with strong technical controls, some spoofed emails get through. Train employees to verify unexpected requests, especially those involving money or credentials.
Credential monitoring. Compromised email accounts enable a more dangerous form of spoofing: legitimate account takeover. Dark web monitoring detects when email credentials are exposed.
Email spoofing exploits trust to enable phishing and BEC. Attackers forge sender addresses to make malicious emails appear legitimate.
Protection requires technical controls and vigilance. Implement SPF, DKIM, and DMARC to authenticate your domain’s emails. These protocols work together to verify senders. Deploy email security to catch spoofed messages. Train employees to verify suspicious requests.
Check if your email credentials are already exposed with a free dark web scan.
Email spoofing is forging the sender address to make an email appear to come from someone else. Attackers spoof trusted senders to bypass suspicion and trick recipients into clicking links or transferring money. It’s a core technique in phishing and business email compromise attacks.
Implement SPF, DKIM, and DMARC on your domain. SPF specifies which servers can send for your domain. DKIM adds cryptographic signatures. DMARC tells receivers to reject emails that fail authentication. Together, they make spoofing your domain much harder.
Without email authentication, yes. The email protocol doesn’t verify senders by default. Anyone can forge the ‘From’ field. Implementing SPF, DKIM, and DMARC protects your domain. Recipients with proper email security will reject or quarantine spoofed messages claiming to be from you.
Spoofing is the technique of faking the sender address. Phishing is the goal of stealing credentials or money. Phishing attacks often use spoofed emails to appear legitimate, but not all spoofed emails are phishing. Spoofing makes phishing more convincing by appearing to come from trusted sources.
Email spoofing forges the sender address in email headers. Domain spoofing is broader and includes registering lookalike domains for fake websites or emails. Attackers often combine both: register a similar domain and send spoofed emails that appear to come from your real domain.
Brand Protection Threat Intelligence Phishing
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